Our work is aimed at satisfaction of every single customer and every single employee of the company.

The quality plays the leading role in our operations. High and consistent quality standards have been implemented in our day-to-day production business and apply as well to the purchase of raw materials, packaging and the culture of work.

The company is a member of Association of Latvian Spirits Producers and Distributors, whereas the Association, in turn, has joined the European Confederation of Spirits Producers.

The company believes that moderate and responsible alcohol consumption does not interfere with harmonious and healthy lifestyle. What causes the problem and undermines the quality of life is alcohol abuse.

Thinking of today, we are looking towards tomorrow with the sense of responsibility. We support projects aimed at improving the alcohol consumption culture in Latvia. Being the alcohol producer, we would like to see our customers as responsible alcohol consumers able to take the responsibility for their actions.

For Latvia and Riga we are significant tax- payers. Here, in the country we are working in, we strive for growth and development in order to be able to create jobs for more and more people.

LB takes care of the improvement of professional skills of its personnel through performance evaluation and training processes that has contributed to the competitiveness of our personnel in the labour market. The company benefits from these processes in terms of efficiency and quality.

Being aware of the historical role of the public joint stock company Latvijas balzams in Latvia, we have made our contribution also to preserving of Latvian heritage values. 

In 2001, before the National anniversary, Latvijas balzams donated a significant amount for the restoration of the Latvian independence symbol – Monument to Freedom. Thank to our contribution, it was possible to complete the restoration. This is symbolic, as our company also bears the name of Latvia.

We are proud to say that we have made our contribution also to celebration of the 800th anniversary of Riga City. Now we suggest the city to start a new tradition – to celebrate an annual Riga day, which with the support of the local businesses could become an important traditional celebration.

Riga came into being more than 800 years ago. The first evidences on Riga Black Balsam date back to year 1752. This is one of the oldest Latvian brands with an international fame, created by the multicultural city of Riga and its craftsmen whose skills have been praised by the powerful of this world. 

So, the key message Latvijas balzams is carrying – respect and take pride in your country, your city, your people and their achievements.